Privacy Policy
Last Updated: January 2026
The Pavilion Southport ("we," "us," "our," or "Company") operates thepavilionsouthport.co.uk (the "Website"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Website.
Please read this Privacy Policy carefully. By accessing and using The Pavilion Southport, you acknowledge that you have read, understood, and agree to be bound by all the terms of this Privacy Policy. If you do not agree with our policies and practices, please do not use our Website.
Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the Website includes:
- Personal Data: Name, email address, and other contact information you voluntarily provide when signing up for newsletters, contacting us, or participating in promotions.
- Technical Data: Internet Protocol (IP) address, browser type, Internet Service Provider (ISP), referring/exit pages, operating system, date/time stamps, and clickstream data.
- Cookie Data: Information stored through cookies and similar tracking technologies (detailed in Cookie Policy below).
- Usage Data: Pages visited, time spent on pages, links clicked, and other user interactions with the Website.
How We Use Information
We use the information we collect for the following purposes:
- To deliver affiliate marketing services and track referrals to partner casino operators.
- To analyze Website performance, user behavior, and traffic patterns through analytics tools.
- To improve Website functionality, content, and user experience.
- To send promotional emails and newsletters (with your consent).
- To comply with legal obligations and prevent fraudulent activity.
- To respond to your inquiries and provide customer support.
Cookie Policy
The Website uses cookies and similar tracking technologies to enhance your experience. Cookies are small files stored on your device that help us recognize you and remember your preferences.
Types of Cookies We Use:
- Essential Cookies: Required for basic Website functionality and security.
- Analytics Cookies: Track user behavior and Website performance (e.g., Google Analytics).
- Marketing/Affiliate Cookies: Monitor referrals and conversions for affiliate partner casinos.
- Preference Cookies: Remember your settings and preferences.
Opt-Out Options: You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling cookies may affect Website functionality. For more information, visit www.allaboutcookies.org.
You may opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-on.
Third-Party Links
The Website contains links to third-party websites, including casino operators and affiliate partners. We are not responsible for the privacy practices or content of these external sites. When you click on a link to a partner casino or external website, you leave our Website and are subject to that third party's privacy policy.
We strongly encourage you to review the privacy policies of any third-party sites before providing your personal information or engaging with their services. The Pavilion Southport is not liable for any harm resulting from your use of third-party websites.
Your Rights
UK and EU Residents (GDPR): You have the right to:
- Access your personal data and receive a copy in a portable format.
- Correct inaccurate or incomplete personal data.
- Request deletion of your personal data (right to be forgotten).
- Object to processing of your personal data.
- Withdraw consent to marketing communications at any time.
- Lodge a complaint with the Information Commissioner's Office (ICO).
US Residents (CCPA/CPRA): You may have the right to know, delete, and opt-out of the sale of your personal information. Contact us for more details on exercising these rights.
To exercise any of these rights, please contact us using the details provided below.
Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by applicable law. Typically:
- Personal data provided through contact forms or newsletter signups is retained for 3 years unless you request deletion.
- Analytics and usage data is retained for 26 months.
- Affiliate tracking data is retained in accordance with our partners' requirements and applicable regulations.
You may request deletion of your data at any time by contacting us.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about how we process your data, please contact us:
The Pavilion Southport
Email: [email protected]
Website: thepavilionsouthport.co.uk
We aim to respond to all privacy inquiries within 30 days. If you are dissatisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) in the UK.